It appears that slowly and surely the bitcoin is making the mainstream adoption. In a surprise PR move, KFC Canada tweeted thus, “Sure, we don’t know exactly what Bitcoins are, or how they work, but that shouldn’t come between you and some finger lickin’ good chicken.” This tweet was about their new offering, the bitcoin bucket, which allowed their customers to purchase the same with bitcoins and is seen as a promotional PR move.
The KFC offering
So, what does the KFC Canada bitcoin bucket get you? For the bitcoin equivalent of twenty Canadian dollars, you get the below fare.
- Ten chicken tenders
- Waffle fries
- A medium side
- A medium gravy
- Two dips
Canadians can even order this Bitcoin bucket for a home delivery, online through the website of Colonel & Co, while the offer is on.
KFC Canada has even released a promotional video of this offering on their Facebook page. The video features a graphic of a KFC chicken bucket, on which the equivalent of 20 Canadian dollars is superimposed, and the BTC is updated in real time, every 5 minutes for nearly 4 hours, in the live video.
The Kodak offering
Another cryptocurrency offer came from Kodak, who also announced an Initial Coin Offering (ICO) of their own as part of a PR stunt on 9th Jan. Called as KodakOne; this cryptocurrency is meant to be used on their new KodakOne Platform, for registering and licensing images.
Earlier in Jul 2017, bitcoin had made an entry into the fast food industry, with Lieferando; the German food delivery company started accepting the cryptocurrency. This was followed by The Burger King Russia, introducing its own virtual currency, called Whoppercoin, for use in their loyalty programs.